“Great advertising makes food taste better, makes cars run better, it changes the perception of everything.”
“If you sit there with a failure and then sit and try to figure out how you failed, you just FUCKED yourself. You’re out of business. Cause all of a sudden it’s George B. Careful.”
George Lois is full of quotables, but I guess that should be expected when you’re celebrated for being creative and savvy enough to convince millions of people to whip out their wallets in single-page ads.